Considering the bulk of an ad budget is allocated to media, this is a key advantage to working with us. Media buying is the heart of what we do.
We start by learning your target audience and market, followed with an understanding of your goals, past and present marketing initiatives and results, and challenges.
Once we have a complete understanding of your budget and what you want to accomplish we can build a channel-neutral plan to exceed your goals.
We are expert negotiators committed to stretching your advertising dollars. Media buying is based on relationships and reputation, and ours are impeccable giving us an advantage to secure the best rates.
We integrate all the key mediums that comprise an effective buy.
Reduced rates are available as a result of our volume discounts. Remnant opportunities abound.
Our arsenal of tools:
Postal, Email and Telemarketing Lists
Package Inserts, Catalog Blow Ins, Ride Alongs, Card Decks
Banner and Display, Keyword, Email, Social Media
Out of Home
Billboards, Transit, Cinema, Event, Campus, Mall
Consumer and Business Magazines, Newspapers
National and local broadcast, Satellite, Internet
College, Expectant Mothers, New Mothers, Sporting
Shared Mail delivered via USPS
ADVO and other wraps, Clipper and other shoppers, Pennysaver, ValPak and other co-ops including new mover
Shared Mail delivered via newspapers
Free-standing inserts, Stand Alones
Credit Card, Newspaper Subscriber, Utility, Auto, Mortgage, Loan, more
National and local broadcast, National and local cable, Satellite, Syndication, Short Form, Long Form